School run chic?

Really? Isn't this a celeb-mum reaction to the paparazzi stalking them 24/7? Does the average mom have time for this? And does she need one more pressure in her busy morning? Guardian's Jess Cartner-Morley weighs in:

There are two problems with the notion of working-mum chic. For one, it feeds into a blinkered deification of mothers as heroines that is skewing our culture. Our obsession with motherhood threatens to obscure the fact that communities need sisters, wives, daughters and friends. These roles are important. Second, the American Vogue/Goop version is as unrealistic for most of us as the perma-smiling 50s housewife or the 80s hard-body gym bunny.

You know how I feel about GP, but her lifestyle is hardly achievable.